FVA (Forecast Value Added)

A simple way to prove which forecasting steps help — and which ones add noise.

Forecast Value Added (FVA) compares each step in your forecasting process against a consistent baseline. The goal is to make the process measurable, repeatable, and focused on actions that improve accuracy, bias, and decision quality.

Framework

FVA: Forecast Value Add Practices

Use these practices to make FVA a decision tool — not just a reporting exercise.

FVA Playbook View

Each step is measured vs baseline Keep what adds value, remove what doesn’t
What FVA answers

Does this step improve the forecast?

Compare each step (statistical, overrides, review meetings, events) against a baseline using WMAPE / Bias, and segment results by product or family.

Measure with

  • WMAPE (volume-weighted accuracy)
  • Bias (direction + magnitude)
  • Segment (stable vs volatile)
  • Step deltas (vs baseline)
01

Start with a baseline

Choose a fair benchmark (statistical model, seasonal naïve) and keep it consistent.

02

Map & measure the process

Define steps (system → overrides → consensus) and measure each one separately.

03

Track & analyze adjustments

Capture who changed what, why, and expected impact (assumptions + evidence).

04

Remove negative adjustments

If a step worsens WMAPE or increases bias, stop it or tighten rules and thresholds.

05

Focus on significant changes

Prioritize high-value / high-variance items. Don’t waste time on low-impact noise.

06

Evaluate bias & accuracy over time

Trend WMAPE + Bias by segment and by step (not just “one overall accuracy number”).

07

Guide process & training improvements

Use results to coach better overrides, strengthen event planning, and improve discipline.

08

Integrate into reviews & CI

Build FVA into monthly reviews: what worked, what didn’t, and what changes next cycle.

What it is

FVA is process accountability — with data

FVA shows the value (or damage) created by each step in the forecasting workflow. It helps leaders stop debating opinions and start improving the system.

1) Measure steps, not people

  • Separate system forecast vs overrides vs consensus
  • Use the same baseline each cycle
  • Segment (ABC/XYZ) so results are meaningful
✅ You learn what to keep — and what to remove.

2) Fix governance & decision quality

  • Who can override, when, and with what evidence
  • Thresholds for “material” changes
  • Assumption tracking and learning loops
✅ Fewer late surprises and less forecast churn.

3) Improve execution outcomes

  • Better inventory positioning
  • Reduced expediting and firefighting
  • More stable S&OP decisions
✅ Better planning decisions — and better results.
How it works

A simple, practical way to implement

Start small: pick 1–2 product families, run 8–12 cycles, then scale after the patterns are clear.

Typical FVA setup

  • Define a baseline forecast (stat model or seasonal naïve)
  • Define each step (system → planner → sales/marketing → exec)
  • Measure each step with WMAPE + Bias
  • Segment items (stable vs volatile) to avoid misleading averages
  • Review results monthly; adjust rules and training

Common pitfalls to avoid

  • Changing the baseline every cycle
  • Only looking at “one overall accuracy number”
  • Measuring without capturing reasons for overrides
  • Letting low-impact items consume review time
  • Blaming individuals instead of improving the process
Outcomes

What improves when FVA is used correctly

FVA helps teams focus effort where it actually improves the plan — and stops wasteful activities that don’t.

✅ Cleaner overrides & fewer “gut feel” changes
✅ Lower bias and more stable plans
✅ Better forecast governance
✅ Stronger cross-functional trust
✅ More reliable inventory and service decisions

Want to implement FVA in your planning process?

If you want to measure what truly improves forecasts and tighten the planning workflow, let’s talk. I can help set up the baseline, metrics, segmentation, and a repeatable review cadence.

Amsterdam, NL EMEA